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BJ's PINT CLASS
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BREWING UP A HOPSTORM: PINT CLASS TEASER
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BEYOND BEER: PRICKLY PEAR LEMONADE
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Video Content
BJ'S RESTAURANT ( HOSPITALITY )
A Master Class in Brewing.
To drive visual engagement for the nationally famous chain, Rule of 3 collaborated with Beef & Pie studio and Studio Now to create a series of "Pint Class", as well as promotional videos for BJ's new products. I was tasked to set the tone of the video series: bold and refreshing like their beer. The end result was 42% growth in loyalty club members and 100% increase in web traffic.
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